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The Dre$$

A stunning, one-of-a-kind gown, spotlighting the 30% retirement income gap.

GET THIS.

If women were able to invest all of their lost earnings due to the wage gap, they’d have up to potentially $1.6MM more savings in retirement.**

Making The Dre$$ — debuted throughout
New York Fashion Week: The Shows.

“What brought down the house was the finale ball gown made of paper money.”

WWD:

“The message? Because women are still being short-paid on the man’s dollar…”

“The final breathtaking piece was a 16-foot train couture gown titled the ‘Dre$$.’”

“..designed to convey strength and structure – something women exhibit.”

“…a head-turning couture gown that aims to raise awareness about retirement inequality.”

TIAA’S #RETIREINEQUALITY CAMPAIGN:

Title IX is the landmark law that drove equity in education and opened the doors of college sports for women. We helped TIAA launch awareness of persistent retirement inequality issues throughout the law’s 50th anniversary, starting with sports and expanding to fashion.

**The Center for American Progress (CAP) 3/30/22 article “The Economic, Educational and Health-Related Costs of Being a Woman” calculated how the gender wage gap could affect women’s retirement savings. Women earn an estimated 83 cents for every dollar earned by men, adding up to $10,435 in median wages a year. By the end of her career, a full-time working woman loses $417,400 in wages. Assuming a 6% annual rate of return, investing 20% of those earnings could yield an additional $323,000 in retirement savings. Investing the total sum could boost retirement savings by $1.6 million.