ABOUT THE COMEDY LAB

Despite countless studies proving the effectiveness of humor in advertising —with consumers favoring brands that make them laugh — the use of humor has declined over the past 15 years and it’s time to flip the script!

On November 13, we’re teaming up with
New York Comedy Festival for “Comedy Lab: A Playbook for Marketers,” revealing how humor can transform brands and drive serious results.

Join top marketers, comedians and creators at the Hard Rock Hotel in Times Square for a free, high-energy session on how to confidently and effectively use laughter to change the way consumers see and connect with your brand.


EVENT INFORMATION

🗓️ November 13, 2024 from 12-4 PM

📍 Hard Rock Hotel, 159 West 48th StreetNew York, NY 10036

🎟️ Tickets are complimentary. Secure yours before they sell out.

 

SPEAKERS

Soyoung Kang
eos Products
CMO

Luana Bumachar
Solo Brands
CMO

Georgie Jeffreys
Uber
Head of Marketing

Matt Bruhn
OLIPOP
CMO

Heidi Ray
Pop-Tarts
Sr. Dir. of Brand Marketing

Danny Robinson
CEO
Martin

Elizabeth Paul
Martin
Chief Brand Officer

Kerry Benson
Kantar
SVP, Creative Strategy

Matt Owens
System1
VP, Agency & Media Partnerships

Ralphie Aversa
USA Today Ad Meter

Anne Marie Kerwin
WARC x Cannes
Americas Editor

Joshua Christensen
Fast Company

Josh Johnson
The Daily Show

Corey B
Comedian & Podcast Host

Zarna Garg
Comedian & Screenwriter

Caroline Baniewicz
Comedian, Singer &
Content Creator

David Rosenberg
Brand Up Comedy
Co-Founder

Tess Tregellas
Comedian, Actor & Writer

James Camacho
Comedian

Britt Migs
Comedian, Writer & Producer

Chase DuRousseau
Comedian

Rob Gregory
New York Comedy Festival

Make sure to check back daily as we add more speakers to the lineup.