The Martin Agency Names Chief Digital Officer

Richmond, Virginia – January 26, 2009 – The Martin Agency announced today that Jonathan Sackett, formerly Chief Digital Officer at Arnold Worldwide in Boston, is joining the agency as its Chief Digital Officer.

“Digital is the fastest growing capability at our agency – both with new hires and with turning our existing marketing, creative and strategic people into digital marketing, creative and strategic people,” said Mike Hughes, president and creative director of The Martin Agency. “We were looking for an exciting, seasoned, digital visionary who could lead our digital offerings and expand our ability to innovate in this rapidly evolving arena. We found all that and more in Jonathan. Not only does he have deep, world-class experience, we instantly felt that he shared our passion for collaboration and mind-jolting creativity. And to get all that in a genuinely humble, nice guy? I need to give our recruiter a raise.”

At Arnold, Jonathan directed all digital initiatives and, under his leadership, they became one of the nation’s most honored digital creative shops. His team of more than 125 people included creative, technology, analytics, account management and strategic disciplines and he led digital, direct and CRM initiatives across the Arnold network. Jonathan was also responsible for developing comprehensive, strategic and e-deployment for Arnold clients including McDonald’s, Bahamas, Volvo, Citizens Bank, Fidelity Investments, Truth, Purina, Clinique, P&G, Royal Caribbean, Hershey’s, ESPN, Tyson Foods and Radio Shack.

Prior to Arnold, Jonathan served as SVP, Director of Digital Operations for Draft FCB. He continues to serve as co-founder and president of the National Association of Internet Professionals (NAIP – www.thenaip.org).

At The Martin Agency, Jonathan will collaborate with all agency disciplines and report directly to Mike Hughes.

About The Martin Agency:

Headquartered in Richmond, VA, The Martin Agency is a full-service agency offering unified advertising, media, direct response, interactive, data analytics, branded content and sports and events marketing. Clients include Alltel, BFGoodrich, Discover Financial, GEICO, Hanes, Hoover, NASCAR, PING, SEIKO, American Cancer Society, The Alliance for Climate Protection, UPS, Walmart and ESPN’s X Games.